The New Strategy in Marketing Communication "Debranding": Qualitative Analysis for Packaging Design of Food Products


KARABULUT B.

MEVZU – SOSYAL BILIMLER DERGISI, no.9, pp.431-453, 2023 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Publication Date: 2023
  • Doi Number: 10.56720/mevzu.1230289
  • Journal Name: MEVZU – SOSYAL BILIMLER DERGISI
  • Journal Indexes: Central & Eastern European Academic Source (CEEAS), MLA - Modern Language Association Database, TR DİZİN (ULAKBİM)
  • Page Numbers: pp.431-453
  • Hatay Mustafa Kemal University Affiliated: Yes