Turkish Consumers’ National Identification and Willingness to Buy From Syrian-Owned Supermarkets: A Sequential Mediation Model of Consumer Ethnocentrism and Consumer Racism


BALIKÇIOĞLU B., AYDIN KANLITEPE M.

in: Management and Marketing for Improved Retail Competitiveness and Performance, José Duarte Santos, Inês Veiga Pereira, Paulo Botelho Pires, Editor, IGI Global, Pennsylvania, pp.358-375, 2023

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2023
  • Publisher: IGI Global
  • City: Pennsylvania
  • Page Numbers: pp.358-375
  • Editors: José Duarte Santos, Inês Veiga Pereira, Paulo Botelho Pires, Editor
  • Hatay Mustafa Kemal University Affiliated: Yes